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District

Administration

Principal

Deanna Potter, Principal

Phone: 520-866-3560

Email Ms. Potter

Degrees and Certifications:

Northern Arizona University; Bachelor's in Elementary Education

Jones International University; Master's in Educational Leadership

Deanna Potter

Mrs. Deanna Potter is an Arizona native. After high school, she received a bachelor’s degree in Elementary Education with a minor in mathematics from Northern Arizona University in 2002. In 2014, she completed her Master’s degree in educational leadership from Jones International University.

Mrs. Potter has been employed with the Florence Unified School District since 2002, where she began her career as a teacher at Walker Butte K8, teaching fifth through seventh grade. Since then, she has been a math teacher, an Instructional Coach at Florence High School, an Assistant Principal at Skyline Ranch K-8 and, most recently, she has been the principal at Florence K-8 for the last six years.

Mrs. Potter and her husband have two sons who have both been students with FUSD. She is excited to join the FHS Gopher family.

Assistant Principal; Academics & Curriculum

Marissa Koselke-Bell, Assistant Principal/Academics & Curriculum

Phone: 520-866-3560

Email Ms. Koselke-Bell

Degrees and Certifications:
Ottawa University
Northern Arizona University

Marissa Koselke-Bell

After 17 years in education, Marissa Koselke-Bell joined the administration team of Florence High School, making this her 4th year as Assistant Principal. Mrs. Koselke-Bell has taught various Science courses at both the high school and college levels, as well as coached soccer and softball. Marissa holds a Bachelor’s Degree in Secondary Education with an emphasis in Biology from Ottawa University and a Master’s Degree in Educational Leadership from Northern Arizona University. When she is not at school or attending school events, Mrs. Koselke-Bell enjoys spending time with her family and friends on a golf course, a hiking trail, a pickleball court, or using her photography skills to capture memories with her granddaughter.

Assistant Principal | Athletic Director

Shawn Cluff, Assistant Principal/Athletic Director

Phone: 520-866-3560

Email Mr. Cluff

Degrees and Certifications:

University of Arizona
Northern Arizona University

Shawn Cluff

Shawn Cluff is a lifelong resident of Florence and a 4th generation graduate of Florence High School. After high school, he attended CAC for 3 years, then transferred to the University of Arizona where he earned his bachelor’s degree in Agriculture Education in 1994. He began his teaching career here in the Florence Unified School District in the fall of 1994. He has taught science, agriculture, and construction. While teaching, he earned his Master’s degree from Northern Arizona University in Educational Leadership in 2000 and received his Principal’s Certificate in 2009.
Mr. Cluff moved into Administration in 2013 as the Assistant Principal/Athletic Director of Florence High School. He has been part of the Florence High School Athletic Department his entire career and had the wonderful opportunity to serve as the head football coach from 1994-2008. Mr. Cluff married the love of his life, Heidi Hawkins, in May of 1994. They have 3 wonderful children; Kyon, who graduated from FHS in 2016, Kolbi, who graduated from FHS in 2017, and Kaden, who is currently a Sophomore at FHS.  Mr. Cluff and his family are proud to be Gophers and love the Florence community.  Every day is a great day to be a GOPHER!

Dean of Students; Discipline

Tuesday Jimenez, Dean of Students/Discipline

Phone: 520-866-3560

Email Ms. Jimenez

Degrees and Certifications:

Northern Arizona University; Bachelor of Science in Education

Grand Canyon University; Master's in Educational Leadership

Tuesday Jimenez

Tuesday Jimenez is a 5th generation Florence native and a 2002 Florence High School graduate. While playing sports in high school, she was lucky enough to bring home a 2001 State Championship title in softball and a 2000 State Runner-Up title in volleyball. Ms. Jimenez is embarking on her 15th year of teaching in the Florence Unified School District. In 2009, she earned a Bachelor of Science in Education degree from Northern Arizona University. Shortly after, she started working at Walker Butte K-8, where she taught Physical Education for 5 years. In 2014, Ms. Jimenez began working at Copper Basin K-8 for another 6 years. During this time, she earned her Master’s degree in Educational Leadership through Grand Canyon University. Ms. Jimenez was excited to be able to apply for the Health position in 2020 and to come back home to teach in her hometown for the first time!  After 4 years of teaching Health at FHS, she took the leap into administration as the Dean of Students at Florence High School for the 2023-2024 school year. Aside from teaching, Ms. Jimenez loves to go fishing, camping, play ball, and just relax by water. Most importantly, she loves being the mother of her daughter Peyton and enjoys spending time with her boyfriend, friends and family.

District Career & Technical Education (CTE) Director

Tracey Celaya, District Career & Technical Education Director

Phone: 520-866-3560 x7023

Email Ms. Celaya

Degrees and Certifications:

Northern Arizona University; Bachelor’s Degree in Business Education, Master’s Degree in Career & Technical Education

Yavapai College; Associate of Arts

Tracey Celaya

My name is Tracey Celaya, and I am the Career & Technical Education (CTE) Director for Florence Unified. I have 28 years experience in education, 24 of which have been in the Florence District.

I started as the business teacher at FHS; hired when we only had Florence High School, Florence Elementary, and Florence Junior High in our District. At that time, our FHS CTE Department had two programs: Agriculture Science and Business, which I was hired to start. After two years of working as a business teacher, I was asked to become the CTE Director, while still teaching business classes and being the Future Business Leaders of America (FBLA) Adviser.  I stopped teaching business classes in 2008, and now exclusively work as the CTE Director.

Since I was originally hired, our district has grown and so has our CTE Department. We now offer numerous and varied CTE programs at Poston Butte, San Tan Foothills, and Florence High School. We also have partnerships with CAVIT (Central Arizona Valley Institute of Technology) and Central Arizona College (CAC) where our FUSD CAC students earn dual enrollment college credit.

My education includes an Associate of Arts for Transfer from Yavapai College, a Bachelor’s Degree in Business Education from Northern Arizona University, and a Master’s Degree in Career & Technical Education, also from NAU.

I have three grown children, all who graduated from Florence High School, and five grandchildren; three of which are in Florence District Schools. I have been married for 40 years; marrying my high school sweetheart who also graduated from FHS.

I’m proud of my role in growing FUSD’s CTE Department. It is my goal to keep expanding our Career & Technical Program offerings to include even more students in CTE.